Job Detail

Creative Writer (Remote)

Job Details

  • Salary GH₵ Confidential
  • Experience2 years
  • Call

Creative Writer (Remote)

Industry: it-telecoms

Job Function: software-data

Job Description

We're looking for a skilled creative writer who can articulate a complex brand mission, enhance a member’s experience, and support key business initiatives through inspired copywriting and smart content strategy. You can easily pivot from writing emotional marketing copy to concise conversion driving copy whenever needed.
You are familiar with the healthcare space and are excited about the opportunity to help people understand the value of their health holistically. You recognize the power of language to establish an identity, elevate an experience, evoke a feeling, and motivate a consumer. You’re always looking for the story—to educate, inspire, or sell.

Role

• Help craft the brand voice to ensure it is consistent and strong across every user touchpoint, ensuring adherence to brand grammar and style guide while evolving the voice with the company’s future in mind
• Work cross-functionally with product teams, product marketing, and other key stakeholders to ensure brand strategy and alignment
• Develop our voice throughout the customer journey and lifecycle by crafting compelling and conversion driving copy for digital experiences, including email, social, website, member communications, and offline channels
• Own copy creation for all marketing communications, brand campaigns, growth needs, and website assets
• Understand trends in the telehealth space and beyond. Take sensitive, highly personal, and subject matters and turn them into messaging that resonates with our audience
• Collaborate with members of the marketing team to create copy for all channels and work with our growth team to understand the performance of creative assets so we can constantly learn and improve
• Able to synthesize complex pieces of information from science writing and data and effectively translate that into marketing, social media, and ad copy
• Able to tackle old problems in new ways–bringing fresh ideas on how to get a consumer to take the desired action
• Continually help to define processes to effectively deliver high-quality content in a fast-paced environment in a timely manner

 

You

• 2+ years of copywriting experience primarily with digital brands, working at start-up or agency
• Has previous experience in the health and/or wellness space
• Ability to translate brand guidelines into a consistent, ownable voice
• Strong conceptual thinker who is passionate about branding, storytelling, and producing engaging content and campaigns
• Comfortable writing across a variety of digital channels with proven experience writing for performance channels including, email, landing pages, and paid ads
• Understands how and when to write emotional consumer-facing copy and also quick conversion driving copy
• Great communicator and has the ability to collaborate across channels and prioritize and manage work while adhering to critical timelines
• Enjoys collaboration but is able to own a project from start to finish, working autonomously, and welcoming feedback
• Passion for health and wellness, in particular Vien Health's mission of bringing the world best medicine to everyone, everywhere

 

Company Description:

Vien Health is an inspired team with a mission to transform the health of everyone, everywhere through the best possible medicine. We are building a new operating system in healthcare - one that combats the biggest challenges in healthcare across Africa. Our work is inspired by our members’ journey and our actions are focused on impact and results. We excel in a dynamic while appreciating what it means to be healthy and well.

Apply Here:

https://bit.ly/2X1hELt

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Job Details

  • Salary GH₵ Confidential
  • Experience2 years
  • Call